Lead Flows - Interactive Forms

Create intelligent, multi-step forms that guide visitors through a personalized questionnaire.

Last updated: 2026-01-22

Lead Flows are the heart of fluss.ai - intelligent, multi-step forms that guide prospects through a personalized questionnaire. Each step collects relevant information and leads to the next appropriate step based on the answers.

What are Lead Flows?

Lead Flows are intelligent, multi-step forms that guide prospects through a personalized questionnaire. Each step collects relevant information and leads to the next appropriate step based on the answers.

Lead Flow Features

  • Visual Flow Builder: Drag-and-drop editor with no coding required
  • Conditional Logic: Dynamic paths based on user responses
  • Over 35 pre-built steps: For various use cases
  • Responsive Design: Optimized for desktop, tablet, and mobile
  • White-Label: Fully customizable with your own branding
  • Multilingual: German, English, and more languages

Available Step Types

CategoryExamples
SelectionRadio buttons, checkboxes, dropdown menus
InputText fields, number fields, date picker
AddressStreet, ZIP, city with Google Maps integration
ContactName, email, phone number
SpecialImage selection, slider, progress indicator

Conditional Logic

Create dynamic paths with conditional logic:

  1. If-Then Rules: Show certain steps only for certain answers
  2. Variables: Store answers and use them later
  3. Calculations: Perform calculations based on inputs

The visual Flow Builder makes it easy to create complex logic without coding skills.

Best Practices

  1. Keep Flows short: Less than 10 steps is ideal
  2. Ask important questions first: Capture contact data early
  3. Use progress indicators: Show users how far they are
  4. Provide value: Give something back (e.g., valuation, assessment)

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